Content Creation Services

Written By Beth Whiffen

Content is the heartbeat of social media - but it’s also overwhelming and time-consuming for many brands to produce on their own. Our team loves creating social content that elevates your brand, makes your products sing, and works with current trends and algorithms. We offer:

  • Product photography

  • Short-form video creation for TikTok and Reels

  • Lifestyle photo and video shoots

  • Graphic design

  • Animated GIFs

Some examples of our content creation are below.

Beth Whiffen

Beth Whiffen is the founder of BWC (Beth Whiffen Communications), where she leads social-first content strategy for top health, wellness, and lifestyle brands. A former Cosmopolitan editor with a master’s in journalism from Columbia University and a BA from Vanderbilt University, Beth brings two decades of storytelling expertise to her work. She blends editorial rigor with strategic marketing to help experts and brands translate their message into high-performing digital content.

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