Social Media Content Strategy

Without the right strategy in place, social media can become inefficient and drain precious resources. We create world-class, platform-flexible content strategies that redefine content pillars to align every piece of content to one of three business goals: building demand, converting demand (hello, sales!) and retaining demand.

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Social Media Management

Done-for-you social. We handle your content planning, Reels, captions, community management, and performance optimization—so you can stay in your zone of genius.

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Paid Social

Reach your clients where they are via targeted social campaigns that drive brand awareness, engagement and sales.

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Content Creation

An impactful social media campaign starts with strong content. Whether you need product photography, lifestyle imagery, UGC or short form video for TikTok and Reels, our team of content creators, copywriters and graphic designers has you covered.

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Email Marketing

We design and launch beautiful email campaigns to reach your customer base directly, nurture relationships and drive sales.

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Consulting

For clients who have in-house teams handling their day-to-day social media needs, we offer training, strategy and on-call support.

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Happy Clients

 

“Since partnering with BWC, I have witnessed a substantial increase in my exposure across various social media platforms. Their expertise and innovative strategies have helped me reach a wider audience and engage with my target demographic more effectively than ever before. The metrics they have achieved in terms of expanding my online reach and boosting user engagement have been nothing short of impressive.”

— Dr. David Perlmutter, M.D., Board-Certified Neurologist and Six-Time New York Times Best-selling Author

“It's been such a pleasure working with Beth and her team. We've appreciated collaborating regarding our brand aesthetic, product messaging and overall growth strategy, while we have also been able to relax knowing that they can take the reins and will proactively use their expertise to provide relevant recommendations. It's wonderful to be able to trust a team with your company's social media content.”

— Dana Ward, co-founder Barefoot Scientist

 

We have worked with BWC to build our social media community since our launch three years ago. They’ve been excellent, hardworking partners, helping us to scale from scratch, managing not only such fundamental aspects as content, calendars and engagement, but also influencer relationships, brand/retailer partnerships and paid media. Specifically on Instagram, their work helped to increase our brand visibility and quickly grew our audience to 30,000 engaged and aligned followers. We appreciate their collaboration, flexibility and expertise and have really enjoyed our partnership over the years. We highly recommend them to any business looking to grow, scale and adapt to the changing social media landscape.

— Emmanuel Ray, co-founder YUNI Beauty

“BWC has been integral in the launch of our social media strategy. Beth and her team greatly increased our Twitter and Facebook following, reach and engagement, while simultaneously creating and launching a Pinterest campaign to great success and rapid growth. I worked very closely with Beth over the last year, and her tireless efforts and creativity have been instrumental in building our online presence. I would absolutely recommend BWC for any growing brand.”

— Kelly Wearstler, founder + CEO Kelly Wearstler Inc.

 

“We've been working closely with Beth and Kaleena since we started Givingli, over three and a half years ago. They've been fantastic all-around social media consultants and are truly experts in the field. We use BWC for everything from email marketing campaigns, to copywriting for SEO, to paid marketing, and everything in between. They've truly integrated as part of the team, helping us move faster, grow, and punch well above our weight. Having worked with many different social teams in the past, I have to credit this team because they are truly the best of the best. Beyond work ethic, great communication, and a willingness to deeply understand brand, Beth and Kaleena have a true passion for growing the brand equity of the companies they work with, and it shows! Hands down would recommend to anyone looking to growth their brand with a team that's done it at every level and just gets it.”

— Ben Green, co-founder + COO Givingli